photo credit to http://2.bp.blogspot.com |
IN A SURVEY conducted in 2009 by the New Economics Foundation (NEF), a Bristish non-governmental group, it was found out that among the 143 countries surveyed, the Philippines ranked 14th as the happiest place in the world.
The Philippines, which is still considered a developing country and among the third world countries, outranked some of the riches countries in the world, like the United States of America, Austraila, and the Great Britain, which ranked 114th, 102nd and 74th respectively.
Needless to say, it is innate in every Filipino to spend time for leisure despite the hectic schedule in school and at work. Thus, Filipino families always find ways to get together for amusement, notwithstanding the major crisis bugging the country. It is not a wonder why according to the survey, 55 percent of the people are already satisfied with their lives.
With this in mind, World of Fun (WOF) took adavantage of this culture as their edge over the other entertainment destinations.
Emmanual Jimenez, WOF Senior Operating Manager said, it doesn't matter if they have to spend a few amount of pesos, Filipinos always have time to enjoy with their families.
Moreover, Marketing Manager Lovelle Sy said parents always look at such alternative form of entertainment as "rewards to their kids."
In order to address the problem of crisis, which is the major concerns of most families why they don't take their children out for fun, Jimenez said WOF stoops down to the lowest level of the market and maintained their prices at five pesos per token, which is "not hard on the pocket."
Even though going to entertainment centers is not really the priority of the family, but (this offer) will entice them to take advantage (of it)," he told the writer at a press conference in Cafe Laguna, Ayala.
Anyhow, whether Filipinos can afford such entertainment or not, they always find ways to relax themselves and feel life at slower pace.